GOL CARACOL, COPA AMERICA. "ESTAMOS UNIDOS" CAMPAIGN. (WE ARE UNITED)
Posted: Wednesday, June 19, 2024 by Juan Carlos Cajiao Velasco Freelance Director and Director Of Photography in Labels: Caracol Lagencia Caracol, copa America, fx3 sony camera, Gol Caracol, Juan Carlos Cajiao director and photographer, road movieThe story: a boy who wants to send a gift to his grandfather living at USA.
The goal, depict how the football and GOL CARACOL, unite family around the America Cup to be played at USA this 2024.
Shot on FX3 Sony camera with a road movie style and rush, starting on location created to picture an airport and then traveling to several cities around USA where Colombia football team is going to play.
Here we have stills of main spot.
Creativity by Lagencia, in-house Caracol ad agency.