on set

on set

SPOTS REEL

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A storyteller with a camera, a pencil, a spoon a crockpot and the Bible... Works as freelancer as well as associated director and producer for several international production companies. Because filming is like cooking with friends! I Create Cause I do Believe! Jesus is my strength, my shelter.

Acid Mantle Baby by Bayer uses an expert pediatrician voice to catch mothers attention

Posted: by Juan Carlos Cajiao Velasco Freelance Director and Director Of Photography in Labels: , , , ,

With four real concerns around maternity, this direct messages point to a relief using Acid Mantle Baby.

Being mom is a full time job and our expert pediatrician knows that for sure: she is a professional doctor and mom. She surely knows what is the best stuff for babies.
 
The connection with this kind of expert mom is a really emphatic communication. 

A soft and low contrast lighting style creates the mood aligned with the mood color and feeling of the product, using the whole color palette in the entire pieces giving to each spot cohesion and coherence with the soothing effects of the brand.










 Shot on FX3 sony and lenses, using cosmetic filtering to make the entire world softer.

Production House: PC Caracol

Line Producer: Paula Fellwock
Producer: Mafe Castaño
Art Director: Romulo Polo
Gaffer: Juan David Sánchez
Production Assistant: William Correal
Titles: Diego Henao
Director and photographer: Juan Carlos Cajiao